Baden-Württemberg
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Skilled workers for the BW automotive industry: qualifying and recruiting young trainees

Companies in the automotive industry are currently facing major challenges in coping with demographic change. Employees from the baby boomer generation are increasingly retiring and are no longer available to the labor market. At the same time, there are fewer and in some cases less qualified young cohorts. This is reflected in fewer applications, particularly for technical apprenticeships. The quality of applications is falling, while the basic requirements for potential trainees are increasing.

This is where the mission comes in and, together with the social partners and SMEs from Baden-Württemberg, aims to discuss the problems and develop concrete recommendations for action and implementation measures. Possible fields of action initially include creating transparency and identifying relevant factors in relation to industry attractiveness and application quality. One desirable outcome of the mission is to make apprenticeships in the state's automotive industry more attractive.
 

Parties Involved:

  • Ministry of Economic Affairs, Labour and Tourism Baden-Württemberg
  • Dr. Ing. h.c. F. Porsche AG
  • Mercedes-Benz Group AG
  • e-mobil BW GmbH
     
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